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1REC’s mission is to lower the barrier to entry to offline retail for consumer brands. We offer support to all aspiring, new, and seasoned operators through content, community, and advisory.

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Subscribe to learn best practices from tried and true strategies, processes, and frameworks to ensure you’re building the best organization, processes, tools, and strategies.

Opening and operating stores can be lucrative, but it can also lead to millions of dollars in lost capital and years of crippling financial obligations for your business and investors. There are TONS of chances to make mistakes every step of the way, from hiring the initial team, to building the strategy and fundraising for expansion, and of course in the execution itself.

Opening stores requires perfect execution in a number of areas: building the right team, strategy, and vendor network; opening on time; and opening on budget.

Maintaining stores can be just as challenging: if you don’t coordinate across teams to ensure stores are set up for success or setting other teams up for success, then poor performance may lead to costly operating liabilities and ultimately expensive exits.

Our archive covers all of these topics, helping you avoid common pitfalls and maximize your retail potential.

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1REC's "Clicks to Bricks: The Playbook" details various tried and tested strategies, frameworks, and tactics for omnichannel operators.

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Founder & CEO of 1REC, an advisory/consulting platform for Retail & E-Commerce. This blog publishes thought leadership pieces and links to supporting downloadable tools for your business.