Strategies for different landlord archetypes

Understanding landlords' motivations can help your deal-making efforts

Something that’s not so obvious to those new to retail is that not all landlords are the same. 

This is why negotiating is a skill, and where brokers (should) provide the most value. 

In the same way back end interfaces differ between Google, Meta, and TikTok when you’re investing dollars, so too do the exchanges between various landlords. 

The more notabl…